Uniting for Impact

How two nonprofit newsrooms combined operations, expanded their team, and embedded equity across every part of the organization.

A Merger Rooted in Equity, Sustained by Systems

When Wisconsin Watch and Neighborhood News Service decided to merge, the stakes were high:

Two teams, two cities, two distinct cultures

A shared mission—but unequal systems

Urgent expectations around DEI, operations, and scale

They needed more than a transition plan. They needed to build an equitable, human-centered organization that could carry them forward—without burning out their people or compromising their values.

"We needed an expanded infrastructure that a typical small nonprofit couldn’t afford. Now, we have the payroll, IT, accounting, training, and HR of a company that’s five to 10 times our size with Step Up."

George Stanley
Executive Director of Wisconsin Watch

Step Up: Equity Matters partnered with both organizations to deliver a full-scale transformation across HR, finance, IT, and leadership coaching—with equity at the center of every system.

Here’s what we brought:

Custom onboarding, compensation, and benefits design

Audit-ready financial systems + budget planning

Emotional intelligence coaching and team-building

IT and administrative streamlining across both orgs

Strategy support to help leaders focus on growth—not logistics

Results That Go Beyond the Numbers

60%
TEam growth

23 new hires onboarded, with structure and clarity

20%
SALARY increases

More equitable pay across legacy teams

100%
401k equity

All eligible staff now enrolled with no employee match required

When equity has infrastructure, your impact doesn’t just grow—it lasts.

Let’s Talk Next Steps

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Get the full case study on how two nonprofit newsrooms built shared infrastructure, expanded their teams, and made equity operational—from hiring to benefits to financial systems.

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